Researches Italian Original

Italian original audiovisual productions: economic values, trends, and challenges in a rapidly developing sector

E-Media | January 2019

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The audiovisual market In Italy

Despite the significant evolution of technical systems and the rise of online video platforms, television remains the core medium in the audiovisual industry. The consumption of Internet/OTT has grown significantly.

Revenue structure and evolution within the italian audiovisual market 2003 – 2022
(€ billions and %)

Source: eMedia
Data for years 2019 – 2022 are estimated on market forecasts processed by e-Media.