Relevant Cases
Relevant Cases
 | The Ariston Comfort Challenge (Ariston) Documentary 1×60’ (DMAX) — Created upon a content marketing project of the brand (adapted from a web product to TV) — Broadcasted on the Discovery channels of 30 countries (mainly Eastern Europe) |
 | Alle origini della bontà (Barilla) Magazine 4×40’ (Rai 1) — Focus on the “Made in Italy” and Italian “Excellency” (with Michelin-star chef Davide Oldani) — Daytime and extensions (reruns + dedicated website) |
 | Upgrade in famiglia (Samsung, Unieuro) Game show 12×40’ (Italia 1) — “Multibrand” project based on an Israelian format — Second season with a new mechanism: introduction of the Unieuro brand “consultant” |
 | Mix&Match (Yoox) Game show 8×55’ (Sky Uno) — Fashion show in prime time on Sundays — Linked to the network’s identity (Lodovica Comello) |
 | Hair Master (Wella) Talent&Reality 4×55’ (La5) — Talent show for hair-stylists based on an Israelian format — Relevant use of transmedia |
 | Giù in 60 secondi (Fastweb) Factual&Scripted Ent. 5×30’ (Italia 1) — Third season of this daytime adventure show aired on Saturdays — Involving celebrities |
 | Un dolce da maestro (Campus Etoile Academy) Game 3×55’ (La7) — Cooking show aimed at hiring — A weekly show with daily interstitials on La7d |