Researches Unscripted Supply 2024

Unscripted Supply 2024

CeRTA | October 2024

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International Formats

International Formats: Titles Decrease, Hours Increase
Adaptations in decline (-10%) and not very innovative but longer in terms of hours (+3%). Game Shows, Factual and Entertainment drop (-20%), T-R-D is stable. Raiuno is the channel that uses most formats

* Only titles aired on linear TV (81% of total formats)

British Formats in Decline, Slight Increase of Italian Exports
British formats decrease (-18%). Holland grows again (+67%). The growth of Italian formats continues (+9% titles, +25% hourly volume), mainly the result of reboots

Italian Formats

On the first nine channels

Linear TV Leads Innovation, OTT Novelties in Decline
Raitre is again the most “innovative” channel (further increasing by +79%); La7 grows, too (+120%). Original content decreases on Sky channels. Among OTTs, MediasetInfinity leaps (+300%)

 * Platform available from September 2022 (not present in the previous survey)

Innovation Index (vs 2022/23)
– Linear TV (51% novità, + 15%)
– OTT (80% novità, -13%)

Thematic Channels Feature the Highest Innovation Rate
Focus is the most experimental channel for the unscripted offer (75%) and the only to feature more new releases than renewals. Retequattro leads the generalists (21% new releases); Netflix; MediasetInfinity and Discovery+, the OTTs.

*With at least 30 hours of unscripted production and at least 5% of innovative production on total unscripted

The Added Value of Independent Unscripted Producers:

Endemol Shine ItalyTOP NetworksTOP Titles
Rai2Stasera tutto è possibile + 7,0% su PT
SkyUnoMasterchef Italia + 3,4% su PT
Canale5Grande Fratello +2,9% su PT
FremantleTOP NetworksTOP Titles
Rai2Belve +4,5% su PT
SkyUnoX Factor +2,3% su PT
FascinoTOP NetworksTOP Titles
Canale5C’è Posta per Te +14,4% su PT
Tu sì que vales +12,8% su PT
Uomini e donne +8,2% su IG
Amici Prime Time +7,5% su PT
Stand by meTOP NetworksTOP Titles
Rai2Dalla strada al palco +2,1% su PT
BanijayTOP NetworksTOP Titles
Tv8GialappaShow +1,9% su PT
SkyUnoPechino Express +1,8% su PT
RealTimeBake Off Italia +1,6% su PT
Banijay
L’Officina
TOP NetworksTOP Titles
NoveChe Tempo Che Fa +7,2% su PT
Ballandi
Multimedia
TOP NetworksTOP Titles
Rai1Ballando con le stelle +1,8% su PT
Blu
Yazmine
TOP NetworksTOP Titles
Rai2The Floor  +2,0 su PT
RealTimeCasa a prima vista +1,1% su IG

Independent Productions: an Increasingly Fragmented Context
Seasonal Producers


Top Productions per Title Volume