Notes on the method

1. Linear tv entertainment is stable
   The 2023/2024 season shows consistency in linear unscripted titles that have grown by +8% and by +1% hours. A total of 17,106 hours of first-run unscripted content was aired on linear networks, with a growth of +8% compared to 2022/2023 (total monitored content: 778).
2. OTT sets back
   OTT services mark negative: the season accounts for 87 original titles totaling 278 hours, a drop compared to the 2022/23 season, both in titles (-9%) and hours (-17%).
   Compared to the previous season titles, Amazon (from 29 to 16), Discovery+ (from 7 to 4) and Raiplay (from 39 to 31) are down. The 2022/23 hourly volume comparison has also marked a decrease on Amazon (from 59 to 31 hours), Mediaset Infinity (from 139 to 93), Raiplay (from 87 to 69).
3. Indies grow only thanks to linear
   Compared to the 2022/23 season, outsourced productions record two positive figures on linear networks with +8% titles and +3% hours (in-house, respectively, +10% and +1%) , while it loses ground on OTTs, with -20% titles and -25% hours (in-house productions hold up better, recording +9% in hourly volume)
4. International formats decrease, italian broadcast formats grow
   Overall, 47 titles were adapted from International formats, -10% compared to 2022-23, but +3% in terms of programming hours. The negative trend in formats adds to a strong decrease in field innovation: only 17% of the adaptations is original content. Among the genres, the decline mainly concerns Game, Factual and Entertainment (all down -20%), while T-R-D, the first genre among formats (half of the total), is stable. On the other hand, Italian formats broadcast during the season have further grown (+9% titles, +25% programming hours), resorting to reboots and “returns” after seasons of absence.
5. Original content in growth
   The 10% increase in original titles balances the 2021-22 figures. The original content hours impact only 12% of the total programming but are however stable compared to the previous season.
   Infotainment and Talk are the most innovative genres compared to the previous season, both with a strong increase in programming hours (respectively +210% and +363%) together with the Container programs. Game Shows drop in original content hours.
6. Linear TV returns to the innovation level of two seasons ago. OTT slackens
   Linear TV rewards innovation, with a 15% increase compared to the previous season. OTT is the established experimental platform (80% original titles), but in decline by -13% compared to 2022-23. Among channels, Raitre and La7 recorded the greatest increase in original content, confirming the multi-polarity process of the television system also in the field of innovation: Raitre is in first place with 70 new aired titles, increasing its share by 79%, while La7 records a +120%. Among OTTs, the most significant leap is MediasetInfinity’s (+300%). The impact of original content on the total hours of unscripted rewards Focus (+74%) and Retequattro (+21%) among the generalist channels.