{"id":3333,"date":"2020-09-21T10:07:30","date_gmt":"2020-09-21T08:07:30","guid":{"rendered":"https:\/\/ricerche.apaonline.it\/ricerca\/i-dati-dellofferta-rai-mediaset-sky-disney-fox-netflix-timvision-amazon-prime-2020\/trends\/mediaset\/"},"modified":"2020-10-02T10:40:26","modified_gmt":"2020-10-02T08:40:26","slug":"mediaset","status":"publish","type":"ricerca","link":"https:\/\/ricerche.apaonline.it\/en\/research\/i-dati-dellofferta-rai-mediaset-sky-disney-fox-netflix-timvision-amazon-prime-2020\/trends\/mediaset\/","title":{"rendered":"Mediaset"},"content":{"rendered":"\n

Canale 5 titles<\/strong><\/p>\n\n\n\n

Long-running series<\/p>\n\n\n\n

\n
\n
\"\"<\/figure>\n<\/div>\n\n\n\n
\n
\"\"
L\u2019isola di Pietro 3<\/figcaption><\/figure>\n<\/div>\n<\/div>\n\n\n\n

Source: OFI<\/p>\n\n\n\n

Despite being only a second and third season, both these fictions can be considered traditional series, since for the audience of Canale 5 their identity comes from far. The reason of their deep roots can be found in their star system: Rosy Abate<\/em> is the spin-off of a previous successful series (Squadra antimafia<\/em>) also starring Giulia Michelini, an actress who literally grew up in Canale 5 and its fiction. As for Gianni Morandi, an icon of Italian popular culture, he had already been the protagonist of other Canale 5 series well before L’isola di Pietro<\/em>.<\/p>\n\n\n\n

Both fictions represent an example of those noir<\/em> variations presently taking place in romantic stories, an international trend that Mediaset had implemented and exploited in Italy before Rai.<\/p>\n\n\n\n

Canale 5 titles<\/strong><\/p>\n\n\n\n

New series<\/p>\n\n\n\n

\n
\n
\"\"
Oltre la soglia<\/figcaption><\/figure>\n<\/div>\n\n\n\n
\n
\"\"
Il processo<\/figcaption><\/figure>\n<\/div>\n<\/div>\n\n\n\n

Source: OFI<\/p>\n\n\n\n

The new series of Canale 5 are definitely innovative. Both feature female protagonists and tackle two genres generally challenging for Italian fiction: hospital and legal dramas. Oltre la soglia <\/em>is an episodic series that stages an unprecedented setting and a difficult theme (teenagers with mental problems) on the trail of the success of Braccialetti rossi<\/em>. Il<\/em> processo<\/em> is a series with a very specific and original format, as it is built on a non-linear time structure.<\/p>\n\n\n\n

The disappointing rating performances, beyond the greater or lesser success of the two titles, call into question a greater problem: the difficulty of innovation when rooting in tradition is missing, and production scarce. <\/strong>This precludes the consolidation of a star system and the possibility to build audience loyalty to the fiction product.<\/p>\n","protected":false},"featured_media":0,"parent":3328,"menu_order":0,"template":"","class_list":["post-3333","ricerca","type-ricerca","status-publish","hentry"],"acf":[],"yoast_head":"\nMediaset — APA Ricerche<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ricerche.apaonline.it\/en\/research\/i-dati-dellofferta-rai-mediaset-sky-disney-fox-netflix-timvision-amazon-prime-2020\/trends\/mediaset\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mediaset — APA Ricerche\" \/>\n<meta property=\"og:description\" content=\"Canale 5 titles Long-running series Source: OFI Despite being only a second and third season, both these fictions can be considered traditional series, since for the audience of Canale 5 their identity comes from far. 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